Couple offers unique and affordable interior design

This article is part of Business Buzz, a series designed to showcase small businesses that have a big impact on the community. Participants presented will include all of the local businesses that make up the fabric of Osceola County and the surrounding region.

REED CITY – Whether it’s the holiday season or the other 11 months of the year, Her Ideas and His Creations is proud to offer old-fashioned country gifts to our customers.

Located in downtown Reed City on West Upton Avenue, the store is run by Carrie Chrispell and her fiance, Charles Genereaux, where they sell home decor, decorative gifts, and rustic signs, sometimes made from recycled wood.

“My fiance makes furniture and cut panels for me,” Chrispell said. “He’s very well versed in what he can do.”

Initially, Chrispell operated his online store through Facebook Marketplace, but was quickly convinced that it would be a good idea to open a real downtown storefront, opening his store in August 2019.

Chrispell said she thinks a storefront would do the trick, especially after encouragement from Tricia Wirth of Results Real Estate, located next door to Her Ideas and His Creations.

“Tricia is like, ‘I would buy that stuff,’ and she gave us that opportunity and we took it,” Chrispell said. “It worked pretty well for us. “

Making her own home look great with various decorations has always been a passion for Chrispell, and she said it’s part of what she loves most about running her store.

On top of that, Chrispell said she wants her ideas and designs to be a place where people can buy home decor items at an affordable price for the customer.

“You can have a nice house for reasonable prices,” Chrispell said. “When I started out I wanted my stuff to look like a magazine, but I didn’t have the wallet for it. My mom and dad raised us to get by with what you have.

With his background in photography and graphic design, Chrispell is able to bring his unique ideas to life for audiences.

From old spools to use as candle holders to wooden signs that were once a door, a duplicate item will rarely be found in Chrispell’s store.

“There is just art breathing out of me,” Chrispell said. “My signs are my biggest (items) – everyone tells me my shop is cute and they think it’s bigger based on the photos I take. I have a lot of stuff packed in this little little place.


127 W. Upton Ave, Reed City




Thursday-Friday: 10 a.m. to 3 p.m.

Saturday: 10 a.m. to 4 p.m.

Sunday: 10 a.m. to 2 p.m.

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