Suitability and artistic expression come together at Blenders Pride Fashion Tour, ‘The Showcase’


One of the most prominent voices in the fashion and design arena, Blenders Pride Fashion Tour is here with its highly anticipated second edition of The Showcase. This year, The Showcase will select the best talent from the industry of fashion design, modeling, fashion photography, fashion and lifestyle and content creation through an extensive talent hunt. With the aim of developing a plethora of skills, The Showcase will catapult the path of chosen aspirants while transforming the theoretical Rs: reuse, reuse and reinvent into an elegant and impactful reality.

The theme and the task

The Showcase collaborated with the Fashion Design Council of India (FDCI). A union of the country’s two most compelling voices has created the innovative and meaningful theme, “My Planet, My Pride”, in which shortlisted applicants from the categories of designers, photographers, models and content creators will be challenged. to reuse clothes in their own creation. This task will allow them to display their creative expression with pride while adhering to the ideals of sustainability. In association with FDCI, The Showcase has collaborated with over 60 leading fashion brands and individual labels who together are promoting a greener future!

The goal

As the concept of sustainability comes to the fore, it is the prerogative of artists to instill its values ​​in their forms of expression. This is why, Blenders Pride Fashion Tour strengthens the budding talents of the subcontinent; the future of the Indian fashion industry to use sustainable methods in the early stages of their career path. In this context, “My Planet, My Pride” motivates the country’s young artistic minds to adopt long-term environmentally friendly practices. To accelerate the conscious good, Masoom Minawala, a leading fashion and lifestyle content creator, shares how she fuses sustainability with her art – through her passion for fashion styling. Her creativity and sense of coordination standardize the reuse of outfits! Through a reel, she shows how a single piece of clothing can be styled correctly to complement different looks. Breaking the race for frivolous shopping, she promotes reporting in the best possible way!

The goal

As the pandemic surrounds the sensitivity of our lives, its impact has catalyzed notable changes in consumer behavior. A market that was once dominated by trendy fast fashion choices now loves slow, carefully designed and perfectly personalized pieces. This ongoing transition to a better future is fueled by The Showcase as it supports a new wave of fashion with the famous Reuse, Reuse and Reinvent philosophy.

Sustainability isn’t just a revolution, it’s a need. It’s not just a hashtag, it’s the call of the hour. Join the ‘My planet. Tribu My Pride ‘by clicking here and redefine the future of the fashion industry.


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