Written by Charlotte Green, guest author
As the delivery and methods of learning have evolved from traditional classroom training to online learning, it is important and difficult for the instructional designer to ensure that the course should not only be rich in content, but also visually appealing. As the visuals are the first experience of the learner, they should therefore be impressive and engaging.
Visual design also involves user browsing experience which contributes to knowledge retention and learning experience and helps increase course completion rate. You don’t have to know the design tools to create an effective and visually appealing course. Let’s take a look at some of the vital aspects that can improve the aesthetic appearance of online courses.
Optimal use of design elements: Balancing the use of various design elements will lead to a clear and readable design. Elements such as the color palette, lines, images, shape, texture and space of the material presented can make or break visual appeal. Taking a minimalist approach works most of the time, unless you’re very sure you’re using bright colors or the content’s need for it.
A simple layout and simple color scheme help to present the content better. This not only helps the learner to stay focused, but provides a calming effect. Include the most relevant images, as the overload will only clutter up the space. White space also plays an important role when designing content. It makes reading easier by presenting the content in a simple and elegant way.
A design that guides the learner: The route must be such that the important points are easily noticed. By highlighting important points by making them bold or using specific colors, you will easily remember. Navigating the course should also be simple and smooth, which helps the learner to easily search for content and does not have to scroll through the entire course to learn the last module.
The use of infographics such as pop-ups, process flow, etc. will be useful in making the module cleaner while guiding each step of the process. Sometimes highlighting dos and don’ts and warnings leaves a positive impact. However, optimally using them with white space will do wonders.
Start with a template: Designed by experts, templates are the most effective way to create an effective eLearning course for a beginner. The highlight of the template is that it maintains consistency throughout the course, giving it a professional feel. These templates can serve as an experimental and learning tool for you to create your own template that will not only look attractive, but take care of the business and your branding. You can explore Discover LMS which has professional and attractive templates that can help you create beautiful and aesthetically appealing eLearning courses.
Use SVGs: Today’s learners love to learn on the go !. They prefer to learn from anywhere and anytime. In addition, they prefer to access eLearning content on the device of their choice which can be a tablet, computer or smartphone. Thus, it becomes mandatory to use SVG (scaled vector graphics) to ensure that the design automatically adapts to the screen size without making it look cluttered or messy, making it effectively responsive on all kinds of devices.
Conclusion: The first impression is formed by an effective visual. There is no doubt that visual design is essential. However, consistency, uniformity, alignment, spacing, texture, etc. should be used with a minimalist approach. This will ensure soothing and relevant interactive content that will surely leave a positive impression on the learner, making the course more engaging.