A portion of sales of selected items will be donated to St. Jude Children’s Research Hospital
Posted: October 21, 2021 at 9:00 a.m. EDT|Update: 55 minutes ago
NEW YORK, October 21, 2021 / PRNewswire / – Today, Yellow heart, the NFT marketplace for music, ticketing and community tokens that accepts both crypto and credit card payments, has announced an exciting collaboration between a world-renowned artist Romero Britto, most commercially licensed artist in history and Grammy Award-winning producer / DJ / songwriter DJ Ombre Blanche, known for his successful collaborations as a producer and songwriter with Lady Gaga on Born like this, Pop art and A star is born, for their first joint NFT collection.
Each of the ten pieces in the bold and colorful animated art collection is part of Britto’s “The Happy Art Movement”, founded in 1992 with the mission of inspiring happiness, pleasure, love and optimism in the world. around the world through distinctive art and vibrant colors. Each masterpiece is from original oil and acrylic paintings on canvas created by Britto and written by DJ White Shadow. See the video link below for a look at how the collaboration was created with feedback from both. Romero Britto and DJ White Shadow. https://www.youtube.com/watch?v=6AHQSWxwppc
In addition to the ten pieces, YellowHeart will also be selling a limited edition NFT of the DJ album White Shadow which consists of 10 long versions of the backtracks of each of the art pieces. The collection will be visible on October 21, 2021, and open for purchase on 28 October 2021.
“We are delighted to partner with the visual arts icon Romero Britto and acclaimed music producer DJ White Shadow on this truly exceptional NFT collection,” noted Josh katz, Founder and CEO of YellowHeart. “DJ White Shadow and Romero Britto are visionaries in their fields who take their artistic creations in new directions and seize the opportunity to create a one-of-a-kind NFT collection – combining the best of these two extraordinary talents. “
“The chance to enter the world of NFT by adding my musical scores to by Romero Britto art has been an amazing honor,” noted DJ Ombre Blanche. “In an ever-expanding digital world, the idea of ââcoupling music and art is incredibly exciting, and I wanted to jump into that space with bothâ¦ left and right stereo.. “
In addition, a percentage of sales of works of art, including Tonight on the beach and Nature in harmony will be donated to St. Jude Children’s Research Hospital.
Founded in 2017 by a New York-based music blockchain innovator and leader Josh katz, YellowHeart is the premier NFT marketplace for music NFTs, tickets, community tokens and more, working with artists such as the kings of Leon, Maroon 5, Fire XXXTentacion, ZHU, Burnley FC, and more.
Sitting at the intersection of what happened to cryptocurrency and what is happening to art and ticketing, YellowHeart takes the power of blockchain to disrupt the norms of ticket sales and art by creating an asset class that recognizes that buyers need a mechanism to irrevocably trace the provenance of a tradable item, and creators should be paid a portion of any future profits from trading the work they ‘they created.
On Romero Britto:
Romero Britto, founder of the Happy Art Movement, is an internationally renowned artist who has created a unique visual language of happiness, pleasure, love and hope, all of his own millions of inspiration around the world. Britto transcends the art world and is considered one of the most famous, successful and celebrated living visual artists in the world, as well as the most licensed artist in history. His work has been exhibited in the most prestigious galleries and museums in more than 120 countries, including the Louvre Museum and he was the first living visual artist to present at the Soumaya Museum. Romero Britto has also created countless public and private art installations, not to mention the largest in the history of that of London Hyde Park. He opened Super Bowl XLI in collaboration with Cirque Du Soleil, was the official artist of the 2010 FIFA World Cup in South Africa, Ambassador of the 2014 FIFA World Cup in Brazil , honorary torchbearer and ambassador for the Rio 2016 Olympic Games.
On Paul blair – DJ White Shadow (@DJWS):
Grammy-winning producer Paul blair, with several nominations throughout her career, has produced and co-wrote with superstar Lady Gaga on her legendary albums Born This Way and ARTPOP, including a Grammy for her work on the soundtrack to A Star is Born, co- writing and producing 6 songs. He is currently in the studio producing / executive producer / co-writing the upcoming album by global icon, Pitbull.
Paul has also produced and written songs with the Jonas Brothers, Sia, Adam lambert, Tracee Ellis Ross, Exo and Jessie James Decker, Just to name a few. As DJWS he has toured the world including performing in stadiums, been part of songs and albums that have garnered billions of streams, produced three Billboard # 1 albums and five Billboard Top singles. 40. Paul will bring his musical vision as an executive producer to the upcoming animated film Pierre The Pigeon-Hawk, where he will also produce a soundtrack intended to take this film to a global scale.
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